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American Innovation is the foundation of our nation’s ideals and the cornerstone of its future.

Nate Morris


Using technology to drive environmental innovation, Rubicon helps turn businesses into more sustainable enterprises, and neighborhoods into greener and smarter places to live and work. The company is a Certified B Corporation – alongside other esteemed, sustainability-focused brands like Patagonia, Method, AppHarvest, and Allbirds – affirming that it meets the highest standards of verified social and environmental performance.

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Latest blog posts

American Innovator, George Washington Carver

When I think of great historic figures in Black history, one of the first names that come to mind is George Washington Carver, the celebrated scientist, and inventor. A lot… February 18, 2021

Celebrating Henry Clay, an American Innovator

Henry Clay is a well known historical figure in Kentucky, and one of my favorite Kentuckians. He is someone I think of often when it comes to addressing complex business… February 17, 2021